SmarterFox updates to 3.0, changes name

SmarterFox, one of my favorite Firefox productivity add-ons, recently updated to version 3.0. In the process, it added a new feature, fixed some miscellaneous bugs, and changed its name to FastestFox.

For a major version upgrade, changes are slim. The most notable new feature is the ability for FastestFox to automatically surface related search results from Amazon and OneRiot at the top of a Google results page. The related search results show up in addition to an original SmarterFox bar that lets you repeat a search on OneRiot, Amazon, Yahoo, Twitter, and Delicious. The FastestFox release notes are quick to mention that you can disable related search results.

Version 3.0 adds relevant results from Amazon and OneRiot.

(Credit: FastestFox)

For as much as FastestFox can do, I'm not particularly thrilled with either the name change--always a pain for users--nor the pushed search results, which outmaneuver Google in grabbing your eyeball at the top of the results page. That said, the extension doesn't crimp any of the app's original usefulness; just its own branding.

iCurrent: A news aggregator that works

There have been dozens, maybe hundreds, of companies that have tried to create useful Web browser start pages and content aggregation sites. Popular themes include RSS readers, widget collection pages, and user-filtered news hubs. I've seen and tried a lot of them but rarely use them after a quick look. A new project,iCurrent, has potential to break out of that swamp for me and other users.

iCurrent contains no magical thinking or head-slappy reconceptualizations of news. It's just an aggregation service done well, with useful and clear features for users, and a straightforward sharing mechanism.

You tell iCurrent what you're interested in (examples: Windows 7, Formula 1, the Public Option), and the system will find stories on that topic from its solid lineup of sources, and create a "channel" for you that exists in one of its mainstream categories (in my examples: Technology, Sports, Health).

I found that the system picked good stories in my channels, and from good sources, and that it categorized them mostly correctly. It's easy enough to recategorize topics and add or remove news items. For example, I wanted news on "San Francisco Muni," but iCurrent originally put it in "Business." I moved it to "News." I also added CNET News to the "Sources" list for the topic, just in case we ever cover it.

The iCurrent main screen blends your custom content with news categories you haven't yet flagged (orange box).

(Credit: Screenshot by Rafe Needleman/CNET)

On the front page of iCurrent, you get stories from your designated topics in the middle column of the page, and general and trending news on the right. The blend is important -- it keeps you informed on topics you might not be looking for. And it's how you build up your channels at first, by adding topics from the general stories you see.

If there's a channel you like, you can invite other users to it, and invite them to join iCurrent in the process. If you invite someone outright, you can also pre-populate their channel lineup with your channels. This is an important method to spread the love on iCurrent, as it's going to be hard, otherwise, for people to hear about this product. And, as CEO Ramana Rao told me, "Google will probably whack it," meaning that iCurrent stories won't show up in the Google index.

Not that they should. The service doesn't repackage stories, it just links to them. When you want to read a story, you get it from the original source, with a frame at the top (which can be disabled) that leads you back to iCurrent.

iCurrent rewards the engaged reader, but it doesn't require much work at all to make it a compelling experience. As I said at the top of this story, there's nothing really amazing here, just a good understanding of how today's users consume news, and enough technology to put that news in front of them.

It's fast and easy to add sources to the default list for any category.

(Credit: Screenshot by Rafe Needleman/CNET)

There are some improvements that I'd like to see: The interface is just a little busy when it comes to adding and removing sources and channels, although it's not unclear. More importantly, coverage of local news is not that good, which is a shame in a news reader that can be highly personalized. I'd also like to see a mobile version.

The product is in private beta now and should be available shortly. You can sign up to be alerted when it goes public. I recommend that.

Rao says iCurrent will make money from advertising. It might. It's more likely it'll make money when Yahoo or Microsoft buys it.

id Meier bringing Civilization to Facebook

Famed video game developer Sid Meier, best known for the Civilization franchise, announced on a Civilization Facebook page Thursday that a new title called Civilization Network is on its way to the social network.

According to Meier, he has been "looking at ways of expanding the Civilization gameplay experience to include solo, competitive, and cooperative play to take advantage of the uniqueness of social networks." Civilization Network will allow users to join with friends to "create the world's most powerful, richest, smartest, or just plain coolest civilization," Meier said.

Like so many of its predecessors, Civilization Network will welcome users into a life-like world. Players will be able to take on others in battle, share technological innovations, form a government, win elections, manage growing cities, and more. Meier also said that users can "spy on enemies and work with friends to create the great Wonders of the World." He didn't say how users will control elements of the game.

Civilization fans will be happy to know that users can play as often as they'd like in the game's "fully persistent environment" for free.

Meier wrote on the game's Facebook page that he'll be looking for beta testers, once the closed beta is ready. Civilization Network will launch in 2010 on Facebook.

If you want to stay up-to-date on Civilization Network happenings, join its Facebook fan page here.

Facebook's Gift Shop gets down to business

The revamped Facebook gift shop.

(Credit: Facebook)

It's not just music as rumored: Facebook announced on Wednesday a major overhaul to its "gift shop" feature, meaning that the social network just became an even bigger player in the burgeoning virtual-goods industry.

"We now are unveiling a newly stocked and redesigned Gift Shop, with new categories of gifts and additional gifts for charity, music, and sports from developers," a post on the company blog by Facebook's Will Chen read. With so many gifts available, we also introduced a new design to make it easier for you to browse and purchase gifts with different gift categories." It'll be rolling out over the next few weeks, he added.

Needless to say, this is a huge deal for the virtual-goods industry, which some estimate is now a billion-dollar business.

It also beefs up one of Facebook's few non-advertising revenue streams (though many of the virtual goods in the "gift shop" are licensed or sponsored)--even though in a talk on Wednesday at the Web 2.0 Summit in San Francisco, Chief Operating Officer Sheryl Sandberg downplayed rumors that the company would be making big moves into bringing commerce and payment transactions to its developer platform.

Music files, as rumored, will be sold through a partnership with Lala. Right now, they are only available to Facebook users in the U.S.--less than a quarter of its total membership. For one Facebook "credit" (10 cents U.S., and currently available for purchase in 15 currencies from around the world), members can buy one another songs that can be played online. For 10 credits (a dollar), they can gift downloadable MP3 files. "Other people who are able to see the music gift (in that member's profile) will only be able to play the song in full once, after which they will be able to play a 30-second clip," Chen's post added.

This is a big move on Facebook's part for another reason: iLike, which powers the extremely popular "Music" app on the social network, and which allowed members to gift songs to one another through the third-party application, was acquired by Facebook rival MySpace this summer.

Instead, it's partnered with Lala--which is also one of the partners in the music initiative that Google is slated to launch next week.

But music isn't all that's new in Facebook's revamped Gift Shop. There are also sports gifts officially licensed by teams--branded virtual goods from a number of college sports teams as well as the National Basketball Association and U.S. Major League Soccer. Also rolled in have been the non-profit gifts that Facebook first debuted this summer. In addition to existing partners like Kiva and Project Red, virtual charity gifts will also be sold by popular third-party Facebook app Causes.

And images posted to the Facebook blog show additional categories--e-cards, which are pretty self-explanatory, and "real gifts," which bundle a physical gift sent in the mail along with the virtual gift. These have all been tested in a limited scope by Facebook over the past few months.

Leaked screenshots of a document that Facebook distributed to advertisers earlier this month revealed that an upcoming design modification to Facebook's home page will make birthday alerts--which also encourage members to buy gifts for one another--more prominent.

Facebook hasn't disclosed any financials related to how much advertisers pay for sponsored gifts, or how any revenue-sharing logistics pan out.

Other social-networking services are trying to get in on the action, too. Social-site creator Ning, for one, launched a gifts platform earlier this week.

More to come...last updated at 4:01 p.m. PT.

Facebook COO: No PayPal killer, ad network--yet

Facebook COO Sheryl Sandberg speaks with John Battelle at the Web 2.0 Summit about features we can expect from the social-networking site.

(Credit: James Martin/CNET)

SAN FRANCISCO--Two of the biggest rumors about big, upcoming Facebook products--an ad network and a payment transaction platform--won't be making a big splash anytime soon, chief operating officer Sheryl Sandberg said in a talk on Wednesday afternoon at the Web 2.0 Summit.

"We're asked it all the time," Sandberg said on the question of whether Facebook would be launching an ad network for external Web sites using the Facebook Connect universal-login product. "We focus on building products for users and we think about the monetization later. And I'm not saying that in a cute way, because we are very focused on monetization."

Then there are the reports that Facebook will be launching a PayPal-like transaction system or large-scale virtual currency, a rumor that's been floating around literally for years. "There's a lot of speculation on payments, and (we) don't want to fuel the speculation," Sandberg said in her talk on Wednesday. She did say that Facebook processes payments internally for advertisers buying up inventory ("We needed people to be able to buy ads internationally," she explained) and that it's playing around with the "credits" system that it uses in its "gift shop" feature.

"We are doing some testing with a couple of developers to see if they can use credits in apps they have," Sandberg said. "That's all we're talking about right now. We're in a learning phase."

Some potential customers have hinted that Facebook may have already gotten too big to deploy such a product. When asked about the idea of a Facebook payment system, John Cahill, the CEO of teen virtual-world Meez, told CNET News earlier this week that he's skeptical about its potential.

"The bigger the social network, the harder it is for a currency," Cahill said. "I've spent some time in the payments space and the real-world currency space, and rolling out a payment system that can be used by millions of people is very, very difficult. If you get it wrong, you can destroy your community."

But Facebook is dipping one toe after another into the virtual-goods pool. Earlier on Wednesday, the New York Times broke the story that Facebook would be letting members gift songs to one another through a partnership with music service Lala. This would be the first concrete result of yet another longstanding rumor of a "Facebook music service."

Additionally, Facebook has partnered with a number of nonprofits for charity-focused virtual gifts.

Flickr gets personal with people tagging

Social photo-sharing site Flickr is adding a long overdue feature this week that lets users assign a name tag to people in photos. While the service is overflowing with photos of sweeping landscapes and close-ups of bug eyeballs, the Yahoo-owned company has noticed that many of its users are simply using it to share shots of friends and family, and that the existing tag tools were not made with people in mind.

The new system has been designed as a hybrid of the original tagging tools and Flickr's notes feature, all wrapped up into one. Users can tag a Flickr friend or contact in the shot, as well as draw a box around them, which looks and acts just like it does when creating a note so that when users mouse over a photo, they can see who a person is by what box they're in.

An identical system was introduced by rival photo service Photobucket back in late 2007, but there's a big difference between the two: Flickr's system is designed for the Flickr community alone whereas Photobucket's would let users link a people tag to any social-networking profile of their choosing. Flickr's implementation might be a little more limiting, but it makes a better case to join the service and fill out one's profile.

People tags look just the notes feature, except they double as normal tags too.

(Credit: Yahoo / CNET)

Privacy and notifications

Each time a user is added, they get a notification through Flickr's inter-service messaging and via e-mail. Their friends get notified too, although this happens in Flickr's user activity stream which each user sees whenever they go to Flickr's home screen. Users can also see all the photos of themselves on Flickr in one central location, including on their profile--just like on Facebook and MySpace.

Of course users won't necessarily be able to add themselves, or others to every shot, and that's by design. In a call with CNET News on Wednesday Matthew Rothenberg, who is Flickr's head of product strategy and management, said that the privacy controls protect all three parties: the person who shot the photo, the person in the photo, and the person who added the photo to Flickr. And for anyone to tag another user in a shot, their permissions have to line up with the wishes of the two others.

Feel like de-tagging yourself from every photo you've ever been tagged in on Flickr? There's a big red button for that.

(Credit: CNET)

On top of this three-way permission control system, there's also a way to globally set whether people can add you to shots, and what kind of relationship they need to have with you to do it. This includes an ejector seat-like button that can de-tag you from every photo you've been tagged in all at once, as well as a security measure that won't let anyone tag you in a photo once you've already de-tagged yourself.

Workflow and facial recognition potential

When adding someone to a shot, Flickr's people-tagging tool offers up suggestions from your contact list as you type.

(Credit: Yahoo / CNET)

A major difference between Flickr's people-tagging system compared to Facebook's is that there isn't an engine built in that can remember and suggest the last few people you were tagging in any given photo set. Rothenberg says this could be added later on, but that Flickr's auto-complete is fast enough for it not to be an issue when users are looking up a friend's add to name it. In most cases you simply need to type just two letters to narrow it down to a shortlist of the person you're looking for.

The system has also been set up so that you don't need to enter any special people-tagging mode to start tagging friends--you can just double click on someone in the shot for it to come up with the people-tagging option.

Power users are not left out either. If you don't want to go through photos one at a time, you can just skip to Flickr's batch organization tool. This isn't automated like some of the facial recognition software tools we've recently looked at, which can give you suggestions of people it thinks might be in your photos. But it makes it a whole lot easier to go back and people tag (or de-tag) hundreds of your old photos all at once. This can be useful if you're trying to convert a photo set with one person into a batch of name tags.

Speaking of facial recognition, to be clear, it's not a part of Flickr's people-tagging system (yet). But just because it's not, doesn't mean third-party programs won't be able to tap into Flickr to do it. Rothenberg said that like any Flickr feature, people tags are being added into the API, and should be deployed for application makers to use in just a few weeks. That could be good news for sites like Face.com and Polar Rose, which will be able to do some of the people-tagging magic they've done for Facebook using Flickr's community instead.

The new people-tagging feature could be arriving for some as soon as Wednesday, but like with other new Flickr features it may take up to a day or two to migrate through Flickr's servers.

Hands-on with Twitterized Bing

Bing's Twitter search starts with a zeitgeist view.

(Credit: Screenshot by Rafe Needleman/CNET)

Microsoft is getting into the real-time search business, as we reported earlier Wednesday from the Web 2.0 Summit. It's good to see a mainstream product dive into this stream, as one of the big issues with searching Twitter is that timeliness can swamp relevancy.

Bing has the opportunity to leverage its well-developed search engine chops to address this--not only will public tweets will show up in search results, Bing can rank results based on relevance of the post, the popularity of the writer, and other, more complex factors.

Uncharacteristically for Microsoft, the new search feature went live shortly after the announcement. (We're told the Facebook integration, which was also announced, will be rolled out in the future.) Here's how Twitterized Bing works for users so far:

The main page give a nice overview of trending topics with a search cloud at the top of the page and a list of popular links that are being shared below it. It's a good way to get a sense of the buzz on Twitter at any moment.

Bing's basic Twitter search result page gives you both live tweets (at the top), and shared links (below).

(Credit: Screenshot by Rafe Needleman/CNET)

Search results pages themselves are likewise split into two sections, a live feed at the top with just four tweets, and a list of shared links at the bottom. Results stream in live at the top of the page, but you can pause the influx.

The "Best match" search juggles the display order to put relevant tweets up top, even if they're not the most timely.

(Credit: Screenshot by Rafe Needleman/CNET)

If you click on the link to "see more tweets" on the main result page, you get a full page of tweets on your query, with the interesting option to sort the results by "Best match." If you choose this, Bing takes a stab at ranking results based on their content and possibly other factors, like popularity and online status of the writer.

Timeliness is still a factor in "Best match" results, so you won't get day-old tweets at the top of the list on a hot topic, but adding a relevancy sort on top of that does make the search results more useful. This is especially true for hot topics where tweets feeding into a time-only sort can end up pushing useful and relevant content right off the page.

Bing unpacks short URLs to show you what people are sharing, with no surpise links.

(Credit: Screenshot by Rafe Needleman/CNET)

Back on the main result page, there are links related to your search query. These are automatically unpacked from URL shorteners like Bitly. The link results have under them tweets that included a short link to the page, even if different shorteners were used to get there. Bing's Twitter search thus does a good job of pulling commentary together on a topic (a link) even from people who've never communicated with each other on the service.

None of what Bing does with Twitter is startlingly new. Twitter's own search gives great real-time Twitter results.Other engines like Twazzup and Scoopler combine relevancy rankings into their results. And OneRiot does a very good job with shared links. But it is good to see real-time content start to bleed into mainstream search. It could be useful and relevant for everyone.

But this story won't get truly interesting until the real-time feeds, from Twitter and elsewhere, start to infect the mainstream Web search results. When a trending topic or popular shared link on Twitter starts to change the way standard results are ranked, we'll start to have truly real-time search for all content. Twitter will have an impact across the Web, even for people who never use it.